Event: AESP 18th National Energy Services Conference, Hilton Clearwater Beach, FL

Online Proceedings for Pre-Conference Workshop:

Getting Beyond Home Energy Audits: Strategies that Motivate Homeowners to Embrace Energy Efficiency and Demand Response Programs

Presented on: January 28, 2008

Agenda

9:00 a.m.- 9:15 a.m.       Introduction and Welcome

9:15 a.m.- 9:45 a.m.       Department of Energy Overview,  Lani McRae, U. S. Department of Energy

9:45 a.m.- 11:15 a.m.     Home Performance Programs Overview,   Katherine Johnson, Market Development Group

11:15 a.m. - 12 Noon      Another Approach by Midwest Energy,  Michael Volker, Midwest Energy

12 Noon - 1 p.m.             Lunch

1:00 p.m. - 2:00 p.m.      Implementation Contractor Perspective,  Mark Dyen, Conservation Services Group 

2:00 p.m. - 3:00 p.m.      Industry Ally Profiles,   Ed Thomas, Market Development Group

3:15 p.m. - 3:45 p.m.      Environmental Protection Agency Overview, Chandler von Schrader, U. S. Environmental Protection Agency

3:30 p.m. - 4:15 p.m.      Roundtable Discussion and Wrap Up

4:15 p.m.                       Adjourn

Useful Links:

“How Many Lightbulbs Does It Take to Change the World? by Charles Fishman, Senior Writer, Fast Company. Wal-Mart believes that it can push compact fluorescent bulbs (CFLs) on a large scale and not lose money doing so even though the CFLs they sell will last for years and the incandescents they replace will stop being sold. As a result, Wal-Mart will proceed with an aggressive CFL sales program. Because of the company’s enormous market strength, this may mean the end of relatively weak CFL sales. Fast Company, September 2006, at http://www.fastcompany.com/magazine/108/open_lightbulbs.html

Thursday, 8:30am - 10:00am 
Moderator: Katherine Johnson, Market Development Group
Panel Discussion: Water Heaters - No Longer the Forgotten Appliance: Best Practices to Incorporate Water Heaters into Utilities' Energy Efficiency Programs

Thursday, 10:30am - Noon 
Ed Thomas, Market Development Group
Developing Marketing Communications Materials that Motivate Homeowners to Embrace Energy Efficiency and Demand Response Programs

 

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