"As
More Consumers Go Onlineto Connect New Utility Service, Leading
Utilities Seize Opportunity to Enhance Service While Lowering Costs"
This paper explores the service value and call
center savings potential that an energy utility can achieve by offering a
more enhanced telephone and web-centric customer connection offerings.
Leading utilities are implementing a range of web-based options,i ncluding
online “move centers” and “home services widgets ”as well as call center
integration. Full
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"Developing
Marketing Communications Strategies that Motivate Homeowners
To Embrace Energy Efficiency Programs"
Homeowners are a critical
target market whose actions can generate long-term savings for energy
efficienc
y and demand response programs. However, motivating home owners to
make comprehensive changes requires overcoming significant barriers and
developing specialized marketing
campaigns.
Full text
Authored by:
Ed Thomas, Market
Development Group, Montrose, CO
Chandler Von Schrader, U.S.
Environmental Protection Agency, Washington, D.C.
Andrew Fisk, New York State
Research and Development Authority, Albany, NY
Greg Thomas, Performance
Systems Development, Ithaca, NY
Katherine Johnson, Market
Development Group, Frederick, MD
"Distribution
Line Loss Management Offers Significant Savings for Electric Cooperatives"
Some cooperatives calculate that as much as 75 cents of every
dollar in retail electric sales goes to wholesale power costs. It’s
imperative that cooperatives do everything they can to make distribution
system operations efficient in an effort to delay future rate increases that
may be inevitable due to future generation constraints and plant
construction challenges.
In a letter to U.S. Department of Energy Secretary Spencer
Abraham, National Rural Electric Cooperative Association (NRECA) Chief
Executive Officer Glen English had this to say about distribution system
line losses:
“Resistance
..."
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text
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"The
Future of Residential Electric Water Heating is Off-Peak"
Today, too
many American homes continue to fulfill their water heating needs with a
poorly-insulated conventional water heater installed at a location
far-removed from the homeowner’s point of end use. As the result of
industry competition and current manufacturing techniques, water heaters are
built to last for the length of their warranty, necessitating that virtually
the entire installed inventory of residential steel water heaters will need
to be replaced every ten years.
This white paper
explores specific actions that thoughtful electric cooperative program
managers can take today to preserve and grow the net revenue potential of
home electric water heating loads in ways that create win-win scenarios for
the cooperative and its members.
Full text
"The
Fundamentals of Linking Demand Side Management Strategies with Program
Implementation Tactics"
There’s a saying that is particularly
relevant in today’s energy environment: “Everything old is new again.” This
is especially true for energy services professionals as they struggle to
balance the competing needs of increasing energy usage and increasing supply
constraints.
This paper provides an overview of how the
basic principles of Demand Side Management (DSM) strategies should link to
the program tactics implemented. This paper should help energy services
program managers implement effective programs to meet the needs of their
customers.
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"Light Bulb Fund
Raiser Leverages Community Groups in Energy Efficiency and Peak Shaving
Initiative"
"Energy efficiency improvements don’t cost- they pay.”
This is the award-winning message that Delta-Montrose Electric Association
(DMEA) used to develop an innovative campaign that combined energy
efficiency and demand side management goals with community outreach.
Electric cooperatives are private, independent electric utilities, owned by
the members they serve. Electric cooperatives began to spread across
rural America after President Franklin D. Roosevelt created the Rural
Electrification Administration (REA) in 1935. Today more than 900 electric
cooperatives power serve 40 million Americans. (NRECA, 2007)
DMEA’s campaign
reaped both environmental and economic benefits by promoting the purchase of
high-quality ...
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"Build a Better Mousetrap"
Energy use is often less than five percent of the cost of operations for
retai lgrocers, but reducing energy and therefore energy costs goes straight
to the bottom line and represents sure profit. It is a controllable
expense. If energy is three percent of overall costs, then a million dollar
reduction in energy costs translates to a reduced need to sell $33 million
dollars of product. This paper describes key players in the retail grocery
submarket, the investment strategies of key players, what key players are
and are not doing about energy efficiency and strategies for marketing
energy efficiency to large retail players.
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